National Telecommunications and Information Administration
• Asst. Secretary
• Domestic Policy
• Telecom Research
Media & Press
FOR IMMEDIATE RELEASE
CONTACT: Rich Mills or Dan Nelson
WASHINGTON - U.S. Commerce Secretary Carlos M. Gutierrez today issued the following statement on the National Cable & Telecommunications Association's $200 million English and Spanish consumer education campaign to promote the transition to digital television on February 17, 2009.
"I applaud the National Cable & Telecommunications Association's $200 million English and Spanish consumer education efforts to inform the public about the transition to digital television on February 17, 2009. This is exactly the cooperation needed to help the public become more aware of their options for transitioning way in advance.
"I encourage all Americans to begin seeking out information about the transition to digital television."
Between now and February 17, 2009, consumers receiving their programming "over the air" will need to either purchase a converter; subscribe to cable or satellite service; or purchase a television with a digital tuner to continue to watch TV after that date.
More information about the Digital-to-Analog Converter Box Coupon Program may be found online at www.ntia.doc.gov/dtvcoupon.