Response to NTIA – Public Safety Program
"All Hazard Warning – Request for Comment Docket No. 000609173-0173-01"

Submitted by Community Notification Solutions of Telcordia Technologies

August 18, 2000

"All-Hazard Warning –Comment" Docket No. 000609173-0173-01

Telcordia is providing a formal response to the "All-Hazards Warning" Roundtable meeting held on July 17, 2000. Dr. Barbara Reagor, General Manager for Telcordia's "Community Notification Solutions" organization and product represented Telcordia Technologies on the roundtable.

The National Telecommunications and Information Administration (NTIA) of the Department of Commerce has requested that interested parties submit written comments on any issue of fact, law, or policy that may inform the U.S. Department of Commerce on hazard warnings. Specifically, comments are requested on the questions below. These questions are designed to assist the public and should not be construed as a limitation on the issues on which public comments may be submitted. Comments should cite the number of the question(s) being addressed. Please provide copies of any studies, research and other empirical data referenced in the comments.

The Questions are:

1) Is it technologically feasible today to deliver hazard warnings: to wireless devices, such as cell phones and pagers; over the Internet to users who are online; to standard telephones in the form of a call warning; to broadcast television; to satellite services; to cable television; and to emerging and developing technologies?

2) What are the tradeoffs among technology options?

3) What are the economic impediments, if any, to the use of any of the technologies that might be used to disseminate hazard warnings?

4) What are the legal impediments, if any, to the use of any of the technologies that might be used to disseminate hazard warnings?

5) What legal measures, if any, should be taken to foster the delivery of hazard warnings?

Executive Summary of Telcordia’s Disaster Preparedness Initiatives

Today, the expectation of a disaster-free environment is unrealistic. And yet, as we listen to the news and read the papers on the aftermath of tornadoes, hurricanes, nor’easters, snowstorms, terrorism, ----, we are continually faced with the reality that current emergency alert systems are not meeting the needs of the Public. FEMA has developed a Public and Private Partnership for the creation of Disaster Resistant Communities. Telcordia is a Project Impact National Partner. Over the last 5 years Telcordia conducted an assessment of current technology and conducted research to determine the feasibility of the development and commercialization of a Community Emergency Notification Telecommunications System referred to as Telcordia™Community Notification Solutions. Telcordia chose to conduct this development due to the following:

Emergency officials are currently without a universal acceptable means of notifying the public of current or imminent danger. "The nation needs to develop a comprehensive model for warning the public, provide it to local communities along with technical assistance, and even out the degree of protection provided by warning systems for all citizens" Dennis Miletti, Disasters by Design, 1999.

Emergency Officials consider an effective alert system to be

- Everyone in less than 15 minutes - any size or shaped area

- One house, block, borough, town, city, military base

- Tornado track, coastline, flood zone, service road

- Customers served by single water main, gas main, sub-station

- Only community emergency response team, NG, medical staff

- Immediate awareness to all present

- Clear and concise communications

- Event record for confirmation by others

- Meet special needs: cultural, disability, ease of use

The results of our own studies to date have indicated there is a growing nationwide NEED for Community Emergency Notification, and the Community Notification Solutions System is feasible and affordable, and that Telcordia can help to develop and integrate it into the PSTN (Public Switched Telephone Network) and existing Public Safety networks.

Telcordia Community Notifications Solutions

Recently, Telcordia announced a new business focused on short messaging—Telcordia Community Notification Solutions. The solutions will be used for emergency notification, community information delivery, new communication services (such as e-mail notification and unified messaging updates), subscription information services such as a daily weather forecast, and commercial messaging delivery such as a doctor appointment reminder.

Communities currently rely on a number of methods for emergency notification, including radio and TV broadcasts, door-to-door notification, sirens and telephone callout systems. In many communities, the leading notification procedure is a loud speaker mounted on a fire truck or police car. Telcordia developed Community Notification Solutions in response to a growing demand for a solution that is targeted and can also provide rapid message delivery with improved message comprehension.

The wireline telephone network provides the ability to deliver messages to a specific customer line/single geographic location, specific customer lines/specific call lists, and to nearly 100% of all locations within geographically defined areas of any shape or size. Telcordia ™Community Notification Solutions technology maximizes the performance of the wireline telephone networks short messaging capabilities providing a combination of speed, capacity, specificity, efficiency, and message effectiveness not currently attainable with any technology. Community Notification Solutions technology, when combined with the latest in geographic information system solutions, meets the demand for public safety officials to quickly, effectively, and efficiently notify people in harms way.

The demands of public safety notification can provide market saturation (+95%) of Community Notification Solutions in areas served. Telcordia is working with public officials whose intent is to provide service to every home, business and institution within their community. Market saturation creates a wealth of new messaging opportunities to service providers, and the private and public customers they serve. Systems, based on Telcordia technology, could also provide non-emergency notification benefits. School closings, utility outages, water restrictions, and appointment reminders, for example, can be communicated through these systems.

Residing on the existing and very reliable telecommunications network, Telcordia Community Notification Solutions maximize the network's capacity and capabilities for notification. With a small enhancement to current public safety products, emergency officials will be able to send digital messages through the telephone network using current switch features, and without ringing telephones. The signals are received by inexpensive notification devices that can sound alarms, flash colored lights, and display and store time-stamped messages, as instructed by the message sender.

Telcordia ran a successful test of the community notification technology in the spring of 1999 in Deerfield Beach, Florida—the state's showcase community for emergency preparedness. More than 200 residents volunteered to test Telcordia Community Notification Solutions for two months. The volunteers received simulated emergency notifications and provided resoundingly positive feedback to Telcordia.

Telcordia is currently preparing two demonstration sites as a final step prior to commercialization – an evaluation of the product requirements. Working with FEMA, Tennessee EMA, Lincoln County, City of Fayetteville, BellSouth, Lucent, Dialogic Communications Corporation and ClassCo, Telcordia will run a demonstration site in Fayetteville TN through the fall 2000 season. Working with the Province of New Brunswick, Aliant, Nortel, Dialogic and ClassCo, Telcordia will run a parallel demonstration site in the province of New Brunswick Canada. The province is looking at the system for an all hazard, all location solution for the entire province.

Telcordia has played a unique and critical role in the development of modern communications in the United States and has heavily influenced the global telecommunications infrastructure. This telecommunications infrastructure is the backbone of systems vital to emergency communications across the country—and around the world. For more than 75 years, Telcordia which was formally Bellcore/Bell Laboratories has been providing technical support and consulting services on issues affecting communications equipment and services resulting from fires, floods, earthquakes, explosions, chemical exposure, and loss of environmental controls. Telcordia will play an ongoing role in the deployment of customized solutions, providing integration and consulting to the many stakeholders including emergency managers and their equipment and software suppliers; telecommunications carriers and their suppliers; suppliers of consumer and business telephone devices; government entities; and related associations.

Telcordia Responses to Questions

1) Is it technologically feasible today to deliver hazard warnings: to wireless devices, such as cell phones and pagers; over the Internet to users who are online; to standard telephones in the form of a call warning; to broadcast television; to satellite services; to cable television; and to emerging and developing technologies?

It is technologically feasible to delivery hazard information through a variety of existing and evolving wireless and wireline technologies as well as through TV broadcast, sirens and door to door notification. The question is not can we do it, but what combination of methods should we choose to obtain the most effective method for warning the public.

Telcordia Technologies has utilized its engineering leadership in telecommunications to develop an "All-Warning" emergency notification solution designed to optimize the public switched telecommunications network (PSTN) to deliver rapid notification of area s as specific as a single home. The advantage of the wireline telephone network is that it reaches 95+% of all locations, and provides the opportunity to rapidly reach one location, a specific list of locations in various areas, or all locations in a specific geographic area of any size or shape. Telcordia provided a "proof of concept" test in Deerfield Beach, Florida, in 1999 and is currently planning "trial" service in Fayetteville, Tennessee, and, New Brunswick, Canada, in October of 2000. Telcordia anticipates bringing the product to market in 2001 via the telephone companies in the United States and Canada. The system known, as "Community Notifications Solutions" is not just a weather warning system, it's an 'All Warning' system. A receiving device will be placed in every home and business in the country. Emergency notification will be controlled by the Emergency Management Authorities at the local, state and/or federal level with their choice of implementation. Control may be implemented:

The Community Notification Solutions technology serves to enhance or supplement all technologies employed for emergency notification.

2) What are the tradeoffs among technology options?

System

Description

Advantages

Disadvantages

Community

Notification

Solutions

Short Digital Message Service that provides audible alarm, visual 60-character display, with red, yellow and green lights delivered via existing communications

  • Maximizes the capacity of the public switched telephone network, allowing everyone to be reached rapidly
  • Multi-vendor solutions integrate with existing infrastructure. Ex. 911 platforms, telephone dial out solutions, existing telecommunications networks
  • Alert can be defined to very specific geographic boundaries (database linked to 9-1-1 – ALI /WALI private data bases or postal codes)
  • Currently, 95% of the population of the United States has wireline phone service and most of the digital switches have telemetry features
  • Ubiquitous device requires no programming
  • Can provide a different message to each side of a street or town or county
  • Can prioritize multiple message sends from different localities
  • Provides time stamp, date and duration of event , and provides positive information on delivery status
  • Alerts user to the loss of local power or local telephone service and has battery back-up
  • Uses specific switching features that will not call forward
  • Provides visual audible and positive emergency notification
  • Secure access controlled by emergency manager and local service provider
  • Can be used for emergency, community information and subscription services
  • Can be integrated in to handicapped devices (blind/deaf) can provide multi-lingual information
  • Location must have existing telephone service or soft dial-tone
  • Current utility telemetry switch feature limits delivery to lines on-hook (not in use). Off-hook (line in use) solutions are identified but not developed
  • Requires inexpensive box on telephone line
  • Requires Local Service provider to offer new service feature to customer
  •  

    Telephone Auto-Dialers

    Automated dialing and voice message delivery

    • Can be enhanced and integrated with Community Notification Solutions
    • Alert can be defined to very specific geographic boundaries (database linked to 911 ALI/WALI, private data bases or postal codes)
    • Can provide a verbal detailed event message
    • Can provide messages in different languages
    • Can call multiple devices (cell phone, pager, telephone)
    • Insufficient capacity and speed within telephone network to handle call volume for large notification areas.
    • Services / devices installed on line may preclude message delivery (e.g. Call Forward, answering machine)
    • Message comprehension problems could occur with person who answers phone (small child, handicapped, or language barrier)
    • No warning if telephone service is taken out of service or phone not answered
    • Could result in switch capacity issues to process calls when more than one municipality requires service at same time through same switch
    • Prioritization an issue where single service agency services more than one municipality
    • If service provider is calling long distance, costs are high

    Weather Radio

    Radio receives a signal & sounds alarm

    • Alert is ideal for weather warning of a large scale
    • Coverage for the United States is very high >75%, some areas > 90%
    • False alarms and background static noise conditions can result in the end user disconnecting the systems for periods of time
    • Weather Radios that require Programming efforts to reduce area of notification can pose difficulties for the end user
    • Area of coverage for localized events far too large
    • Does not provide specific location action detail
    • Cannot deliver different messages to specific individual within same geographical boundaries

    Radio/TV/Cable

    Broadcast messages to large segment of population

    • Communicate current & changing conditions to large numbers of people
    • Pictures reinforce danger
    • Keep people up to date while moving away from danger (radio)
    • TV provides a medium to communicate to a multicultural/multi-lingual culture.
  • At specific times of the day, only a few percent of the population will be tuned in
  • Cable equipment must be capable to transmit EAS signals
  • Lack ability to alert quickly (minutes or hours)
  • People not affected receive message & may get involved compounding the problem
  • Message is usually only in one language
  • Door - to - Door

    Individuals knocking on doors or "bull" horns

    • Impromptu system that can be organized on site by officials
  • Requires sufficient time
  • Requires sufficient resources
  • Given the above, option of doing nothing is usually selected rather than divert operational resources
  • Cellular, wireless, digital radio

    Broadcast messages to moving population that enters danger zone

    • Potential to alert population within a given geographical area (cell sector)
    • Can rapidly alert people who are entering into a given geographic area (cell sector)
    • Currently, GSM cellular technology can accept short messaging services
  • Requires both software and hardware changes to increase usability in US (low GSM technology)
  • Fractured industry using a wide array of technologies
    • Current technology and service are expensive to initiate
    • Number specific messaging will cause call blocking and congestion during delivery
    • Cannot reach small geographic areas or single specific subscribers with out full call completion
    • Can not locate all users within a small area that need to be notified (technology and social issues are barriers currently)

    Sirens

    Loud siren

    • Very fast
    • Region specific (town)
  • Due to multi-purpose uses, the average person does not associate alarm sequences with specific hazards
  • Costly to maintain & test; limited & infrequent use
  • Reliability an issue
  • High % of population no longer responds to sirens
  • High % of population do not know what sirens mean
  • No event detail or action plan provided
  • No positive feedback that message was heard or understood
  • Negative effect on residential property value
  • Buildings are built to standards that now screen out most outside noise (e.g. sirens)
  •  

    3) What are the economic impediments, if any, to the use of any of the technologies that might be used to disseminate hazard warnings?

    There are three major components to effective hazard warnings:

    1. Content Generation
    1. Delivery of Content to Public Safety, Emergency Management Organization
    1. Effective and rapid Delivery of the information to the general public

    As with the introduction of any technology, there are economic considerations that must be faced - infrastructure costs, maintenance, administration, and evolution. The encouragement of public and private partnerships to deliver an effective solution will be needed. This could entail Public Safety Tax Credits, Insurance Rebates, Commercial Subsidies and Government Grants.

    Currently, there are expenses associated with each of the different technologies that exist for public safety. For example, to place two new sirens within a small town (with small geographical layout of 2000 homes) is about $50K, to provide weather radios for the same number of homes (2000) is about$160,000. Telcordia has estimated that the CNS systems with a box in every home (2000) and a potential service charge from a local communication provider could be less than the cost of the two sirens.

    Telcordia Technologies DOES NOT see any large economic impediments for the Community Notification Solutions. To the contrary, the delivery platform was purposely built to add to the existing PSTN infrastructure with a commercial aspect in mind to make the total service attractive to the communication service provider companies.

    Telcordia™ Community Notification Solutions are ideally suited to public safety notification, public information delivery, subscription information services, and commercial messaging. Survey results indicate that people using the solutions are also more likely to subscribe to related services. Ex. Caller ID. As a result, the revenue generated from commercial uses may offset costs for public safety. Ex. Utility company, doctor appointment reminder, daily weather forecast. The notification devices also offer carriers additional cost saving opportunities related to service calls, providing them with the ability to evaluate service before rolling service trucks.

    4) What are the legal impediments, if any, to the use of any of the technologies that might be used to disseminate hazard warnings?

    The main legal impediment for both the public and private sectors is the potential liability associated with the three components of a warning system

    These same issues are faced today by E9-1-1 call takers, Firemen, Police, National Guard and even NOAA. The development of standard Local, State, and Federal – Limits of Liability would be needed. This already exists in some states for E9-1-1 and would need to be expanded.

    5) What legal measures, if any, should be taken to foster the delivery of hazard warnings?

    Data Availability: The use of the E9-1-1 and the Line Number Portability (LNP) databases should be granted in every state in the country. The use of the data for emergency notification would be non-intrusive as far as personal privacy. The Emergency Manager/Public Safety Official will be identifying a "geographic area" for notification, NOT a specific person. The telephone system will in turn send the message to/within the identified coordinates only. However, it should be noted that the "geographic area" could be as small as a single household located on a map, one side of a city street, a specific area of the city/town/county/state, or multi-state regions. It will be imperative that the Emergency Manager/Public Safety Official is assured that the message being sent will arrive in all of the dwellings in the effected area.

    Shared Data: An event has three common elements: Location, Message, Duration. The Federal government should take the lead on developing standards for the sharing of data between jurisdictions (town, county, state, and federal) and between technologies. The Federal government should also take the lead in developing databases for the sharing of this information, either through push or polling applications.

    It should also be noted that Emergency Management, at all levels of government, are not in compliance with a "mandated" to provide "emergency notification" to the community-at-large in the event of an emergency or disaster due to the availability of supporting infrastructure, economic limitations or questions on liability.

    6. What economic and technological policy measures, if any, should be taken to foster the dissemination of hazard warnings?

    1) The government should lead the development of interoperability standards for the sharing of data between jurisdictions and technologies.

    2) A "Tax Credit", Grant, or Universal Fund could be considered for the technology partners who will be providing time and material to implement a national strategy at the request of the various factions within the federal government. Items such as but not limited to:

    As this will be a "National Warning System" it will be necessary to create a plan to roll the technology out as a ubiquitous service countrywide. Although Telcordia has designed a low cost delivery system and device, a capital investment by all parties to launch the service will exist. A "Tax Credit", Grant or Universal Fund for those involved could help as an incentive to fast track the service for the nation as a whole.

    Additional Information on Telcordia Community Notification Solutions

    Work completed and underway by Telcordia Technologies:

    Results

    Trial in Fayetteville, Tennessee to begin in September 2000

    As a result of trial, standards will be released for the deployment of service

    Emergency Notification

    Non-emergency Notification/ Applications

    Telcordia Contact

    Telcordia is committed to delivering valuable applications and services that meet your business needs. If you have any questions about this proposal, please contact:

    General Manager

    Special Advisor – Government Liaison

    Dr. Barbara T. Reagor

    Mr. James Hammill

    Telcordia Technologies, Inc.

    Telcordia Technologies, Inc.

    Community Notification Solutions

    Community Notification Solutions

    Rm: NVC- 3Z227

    Rm: NVC-3Z232

    331 Newman Springs Road

    331 Newman Springs Road

    Red Bank, N. J. 07701

    Red Bank, N. J. 07701

    Phone: 732-758-3179

    Phone: 732-758-2181

    Fax: 732-741-2891

    Fax: 732-741-2891

    E-mail: breagor@telcordia.com

    E-mail: jhammil@telcordia.com